Owning an exceptional vehicle should come with an exceptional level of service.
That belief sits at the centre of the new RACE!, an 11,000m² luxury automotive destination in Sandton created to provide discerning vehicle owners with world-class expertise, facilities and services under one roof.
Located on the corner of Grayston Drive and 145 Katherine Street, the new home of RACE! represents the next evolution of a company with decades of real-world automotive experience.
Whether you need to service, protect, store, customize or completely transform your premium vehicle, RACE! is designed to become one trusted destination for the complete ownership experience.
More than 20 years of trust
RACE! as it is known today has been operating since 2004, while owner Marco Casciani’s involvement in the automotive and motorcycle world stretches back to 1996 and includes almost a decade of experience in Europe.
That experience has helped shape a business built around a deceptively simple principle:
Do it properly.
For the client, that means uncompromising attention to their vehicle, whether it is visiting RACE! for routine work or undergoing a multi-million-rand transformation.
A Shared Vision: Marco Casciani & Antonio Iozzo
The new home of RACE! represents more than the growth of a business. It is the result of a shared vision between Marco Casciani and Antonio Iozzo (Founder and CEO – Alpha Group)
A longstanding friend and client of RACE!, Antonio has had a genuine passion for the brand and a strong belief in what it could become. When the opportunity arose to create a new home capable of matching RACE!’s ambition, standards and future direction, he became instrumental in bringing that vision to life.
Antonio committed substantial capital to the development, but his contribution extended well beyond investment. He dedicated significant personal time, attention and effort throughout the project, working closely with Marco as the new facility progressed from an ambitious idea into a physical reality.
Together, Marco and Antonio shared a clear objective: to create a home for RACE! that reflects the level the business has reached, while providing the infrastructure for where it intends to go next.
The result is the new RACE! facility in Sandton, a significant investment in the future of the brand, its clients and the broader automotive experience RACE! is building.
Click here to learn more about RACE! South Africa.
Service it.
The new RACE! houses a state-of-the-art workshop capable of supporting everything from everyday automotive requirements and servicing to highly specialised mechanical and performance work.
The facility has been designed around high-end vehicles, specialist technicians, advanced equipment and the standards required when working with some of the world’s most valuable machines.
The objective is simple: clients should be able to bring their vehicle to RACE! and know it is in expert hands.
Build it.
This is where RACE! has built much of its international reputation.
Ferrari, Lamborghini, Porsche, McLaren, Mercedes-AMG, Rolls-Royce and other exceptional marques have passed through the RACE! workshop for transformations ranging from sophisticated wheel and suspension upgrades to some of South Africa’s most ambitious supercar and hypercar builds.
RACE! works with globally respected automotive brands including BRABUS, NOVITEC, TECHART, MANSORY, VOSSEN and many more.
Clients can commission projects incorporating performance, exhaust systems, suspension, wheels, carbon aerodynamics, bespoke interiors and complete vehicle transformations.
The objective isn’t modification for the sake of modification. It is creating something exceptional, and building it properly.
Protect it.
RACE!’s dedicated design capabilities bring vehicle wrapping, detailing, paint protection film and bespoke visual customisation into the same ecosystem.
That means a complete project can be coordinated through one destination.
From specifying the wheels and stance to developing a carbon package, protecting the paintwork and completing the final detailing, the client has a single relationship managing the vehicle.
Store it.
For collectors and owners of specialist vehicles, RACE! introduces a dedicated luxury vehicle concierge and storage offering.
Vehicles can be booked into a specialist environment offering 24/7 monitoring, facial-recognition entrance points and oversight from expert automotive technicians.
For a valuable vehicle, there is an important distinction between parking and proper storage.
At RACE!, the objective is care.
Whether you are travelling, rotating vehicles within a collection or simply require a trusted environment for an important machine, the concierge offering has been created around the requirements of discerning owners.
Experience Ducati and RACE! Moto
The new facility is also home to Ducati Johannesburg, the master dealer and flagship Ducati dealership in Africa under the RACE! brand.
For motorcycle enthusiasts, this brings the Ducati and RACE! Moto experience into the wider RACE! ecosystem, from motorcycles and servicing to performance, equipment and the culture surrounding one of Italy’s most celebrated marques.
For Casciani, whose own journey began with motorcycles before RACE! existed, the connection brings the story full circle.
And stay for everything else.
The new RACE! has intentionally been designed as more than somewhere to drop off your vehicle and collect it later.
A dedicated luxury car wash provides another level of vehicle care.
Luxury Time introduces some of the world’s most exclusive timepieces.
Scapegoat Art Gallery brings art and culture into the environment.
Love Maison 33, Purveyors of Luxury, offers premium clothing, footwear, accessories and luxury goods.
RACE! SPACES extends customisation beyond the vehicle, creating premium garages, man caves and personalised spaces for clients.
And at the centre of the destination, CORSA Café introduces an Italian-forward café experience.
Come in for your car.
Stay for the experience.
One relationship. One automotive ecosystem.
This is ultimately the commercial proposition behind the new RACE!.
Instead of building relationships with multiple suppliers for different stages of vehicle ownership, RACE! is creating an environment capable of managing significantly more of that journey.
Service it. Protect it. Customise it. Build it. Store it. Maintain it. Enjoy it.
All within one ecosystem.
And all held to the same standard.
RACE! is not attempting to be everything to everyone.
It has been specifically created for the discerning owner who understands the value of specialist knowledge, world-class products, quality workmanship and, perhaps most importantly, care.
Your next build starts here.
For existing clients, it is a new home for a familiar standard.
For those who have never experienced RACE!, it is an invitation to discover what the business has spent decades building.
Have a vehicle that needs attention?
Have a build you’ve been thinking about?
Looking for specialist storage for your collection?
Or looking to buy a luxury vehicle?
RACE! South Africa
Corner of Grayston Drive & 145 Katherine Street, Sandton, Johannesburg
Loading ...
