How many South African CEOs read TopAuto

9,000 South African CEOs and company directors read TopAuto each month – joined by 37,000 business owners, 29,000 senior managers, and 60,000 middle managers.

This influential audience – as verified by the IAB SA and Narratiive – comes to TopAuto to read its excellent automotive content, which is published seven days a week.

The news, reviews, and features on the site are further complemented by TopAuto Car Prices – the best place to find South African pricing for all new cars, SUVs, bakkies, and vans.

Whether you want the price of the latest BMW 1 Series or most expensive Ferrari, TopAuto Car Prices has you covered.

Decision makers

Thanks to the senior positions TopAuto’s readers hold, they are key decision makers in their businesses.

This is particularly true for the CEOs, directors, and business owners who read TopAuto – as they are directly responsible for a range of purchasing decisions their companies make.

This influence also extends to the households of TopAuto’s readers.

Over 96,000 readers are the main purchasing decision maker in their home, while over 155,000 readers are a joint decision maker.

This makes TopAuto the perfect platform for both B2B and B2C advertising campaigns which aim to target an automotive audience.

Advertise on TopAuto

TopAuto offers a range of excellent advertising options which enable you to reach its influential audience.

These advertising products provide excellent exposure, reach, and engagement – and can be targeted to a specific audience.

TopAuto’s marketing team also takes care of all aspects of a campaign – including executing and managing the booking and the creative elements.

To find out more about advertising on TopAuto, click here.