TopAuto’s South African audience consists of over 290,000 monthly readers, the majority of whom are purchasing decision makers and influencers.
These readers are responsible for purchasing decisions where they work, which is evident when we look at the employment level of TopAuto’s audience.
The employment levels for TopAuto’s monthly readership is as follows:
- Junior Management – 35,000
- Middle Management – 60,000
- Senior Management – 29,000
- Self Employed – 29,100
- Business Owner – 37,800
- CEO/Director – 9,300
TopAuto’s readers are equally influential when it comes to the purchasing decisions of their household.
A breakdown of the role these readers play in their homes is shown below.
- Joint Decision Maker – 155,500
- Main Decision Maker – 96,100
This makes TopAuto an obvious choice for South African companies looking to advertise online and reach their target market.
Advertise on TopAuto
TopAuto offers a range of excellent advertising options which enable you to reach its influential audience.
These advertising products provide excellent exposure, reach, and engagement – and can be targeted to suit your needs.
TopAuto’s marketing team also takes care of all aspects of an advertising campaign – including executing and managing the booking, and assisting with article writing and banner design if required.
To find out more about advertising on TopAuto, click here.
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