The top way to position your brand – TopAuto
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Friday / 12 August 2022
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Presented by TopAuto

The top way to position your brand

The best way to position your brand as a leader in 2022 is through digital marketing.

According to the 2022 Broad Media digital marketing report, online articles and reviews get the most interest of all marketing channels and are the most trusted source of information.

Out of 1,782 respondents, 82% said they look for information through online articles and reviews when considering a purchase.

74% said that when buying a new product or service for their business, they found these channels to be the most trustworthy.

Notably, when responses were filtered only to show feedback from business owners, directors, C-level executives, and senior executives, online articles and reviews were found to be even more effective.

As one of the most popular automotive news websites in South Africa, TopAuto reaches a large number of these high-level business executives.

This makes it the best place to advertise your brand’s products and services.

Here is a breakdown of TopAuto’s powerful audience:

  • 10,637 CEOs/Directors
  • 46,270 Business Owners
  • 38,303 Senior Managers
  • 75,904 Middle Managers
  • 43,992 Junior Managers

Advertise on TopAuto

TopAuto offers a variety of effective online advertising opportunities, including:

  • Sponsored Articles with Social Media Amplification
  • Site Takeovers
  • Category Takeovers
  • Display Banners

These marketing products all position your brand as an industry leader in the South African market.

Additionally, TopAuto’s marketing team will take care of all aspects of your campaign – from executing and managing your booking to reporting on your campaign.

Click here to learn more about advertising on TopAuto.