
Volvo has announced their roadmap for the next nine years, which includes going fully-electric by 2030.
“By then, the company intends to only sell fully-electric cars and phase out any car in its global portfolio with an internal combustion engine, including hybrids,” said Volvo.
The transition towards becoming an electric-only brand is part of a larger climate plan, which seeks to reduce the life-cycle carbon footprint per car.
It also stands on the expectation that legislation, as well as a rapid expansion of accessible charging infrastructure, will accelerate consumer acceptance for electric cars.
Electric car details
Volvo’s move towards full electrification will be aided by online sales and a more complete consumer offer under the name “Care by Volvo”, said the company.
“The 2030 ambition represents an acceleration of Volvo Cars’ electrification strategy,” said the brand.
“Driven by strong demand for its electrified cars in recent years and a firm conviction that the market for combustion engine cars is a shrinking one.”
The chief executive of Volvo explained that instead of investing in a shrinking business – i.e. internal combustion engines – they would rather look towards the future, which is electric and online.
The first fully-electric model from the brand, the XC40 Recharge, was made available to markets around the globe in 2020.
A new electric model “in the 40 series” is also on the horizon, according to Volvo.
The coming years will see plenty of fully electric models being rolled out and, by 2025, Volvo aims to have 50% of their global sales consist of electric vehicles only.
Care by Volvo details
With the new focus on minimising their carbon impact, Volvo has created a new customer offering as well.
The program is now known as Care by Volvo – previously named Volvo Cars’ Subscription Service.
It includes building stronger customer and retail partner relationships, investing heavily into their online sales platform, and the simplification of the car buying process.
As part of this program, their electric cars have been made available online only.
“Combined with online sales, Volvo Cars will focus on a complete convenient customer offering, all under the Care by Volvo name,” concludes Volvo.