Why South African companies advertise on TopAuto – TopAuto
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Friday / 27 May 2022
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Presented by TopAuto

Why South African companies advertise on TopAuto

TopAuto’s South African audience consists of over 290,000 monthly readers, the majority of whom are purchasing decision makers and influencers.

These readers are responsible for purchasing decisions at work and at home, which is evident when we look at the employment level of TopAuto’s audience.

The employment levels for TopAuto’s monthly audience is as follows:

  • Junior Management – 35,064
  • Middle Management – 60,039
  • Senior Management – 29,023
  • Self Employed – 29,148
  • Business Owner – 37,805
  • CEO/Director – 9,305

TopAuto’s readers are equally influential when it comes to the purchasing decisions of their household.

A breakdown of the the role these readers play in their homes is shown below.

  • Joint Decision Maker – 155,568
  • Main Decision Maker – 96,166

This makes TopAuto an obvious choice for South African companies looking to advertise online and reach their target market.

Advertise on TopAuto

TopAuto offers a range of excellent advertising options which enable you to reach its influential audience.

These advertising products provide excellent exposure, reach, and engagement – and can be targeted to a specific target group.

TopAuto’s marketing team also takes care of all aspects of a campaign – including executing and managing the booking, and assisting with article writing and banner design if required.

To find out more about advertising on TopAuto, click here.