The cars South Africans plan to buy – and how much they will spend – TopAuto
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Wednesday / 8 December 2021
HomeNewsThe cars South Africans plan to buy – and how much they will spend

The cars South Africans plan to buy – and how much they will spend

A VW SUV that costs between R300,000 to R499,999 is the sweet spot for South Africans who plan to buy a new car in the next 12 months.

This is according to the TopAuto 2021 Automotive Survey, which saw 1,459 TopAuto readers answer a range of motoring questions.

Of those who took part in the survey, an impressive 30% said they planned to buy a new vehicle in the next 12 months.

Buying a car

The graph below details the answers to the question: Do you plan to buy a new vehicle within the next 12 months?

Spend

TopAuto readers who do plan to buy a new vehicle in the next 12 months were then asked how much they are going to spend on the purchase.

The R300,000 to R499,999 price bracket was by far the most popular option – with over 25% of respondents selecting it.

In second place was the Under R200,000 bracket, followed by R200,000 to R299,999 in third.

Grouping these results shows that just over 65% of respondents who plan to buy a new car in the coming year are aiming to spend under R500,000.

The graph below details the answers to the question: How much do you plan to spend?

Brand

Survey respondents who plan to buy a new vehicle were also asked which brand they were likely to purchase.

VW took first spot, closely followed by Toyota in second place – which coincides with new car sales statistics in South Africa.

Third place was a somewhat unexpected result, however, with Mercedes-Benz claiming this spot.

This points to many of the respondents who plan to spend over R500,000 on their next new car selecting Mercedes-Benz as their brand of choice.

The graph below details the answers to the question: Which brand are you likely to purchase?

Body type

Finally, respondents were asked which body type they expected their next vehicle to be.

Winning by a large margin was the SUV category, followed by the Hatchback category in second.

“Sedan” took third place, followed by the Bakkie category in fourth.

The graph below details the answers to the question: What body type are you likely to purchase?

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